SELLERS

selling strategy

Buyers aren’t just looking for a home; they seek a lifestyle. We know what buyers think and want, and we know what it takes to get you the highest price for your home. Roxy Realty will show you:

WHO

IS YOUR TARGET DEMOGRAPHIC

HOW

TO PREPARE YOUR HOME

WHAT

TO EXPECT

three e’s of selling

EMPOWERMENT

This is your house and your money. YOU have all the control. Armed with the right team, knowledge, and strategy, you will feel empowered to make the best decisions for what’s next!

EXPERIENCE

Everything we do is grounded in experience, strategy, and intention. We believe in treating you and your home with care while ensuring you receive the highest possible price.

EDUCATION

Selling a home can feel unpredictable, even overwhelming. That’s where we come in, with the guidance, process and follow-through to make your sale smooth and fulfilling.

selling milestones

DOWNLOAD SELLER TIMELINE

strategy

PRICING

Roxy Realty firmly believes there are only two reasons why a house won’t sell: poor pricing and poor marketing. Pricing is an integral piece of the marketing puzzle. Most online buyer searches are based on price; with this in mind, we have to strategically price your home, attracting enough interest to ultimately drive the selling price higher.

We think it’s best to finalize your home’s list price right before we launch it on the market.

NEGOTIATION

NEGOTIATION STRATEGY

From the moment we start working together, we are negotiating on your behalf. Every interaction we have with potential buyers and other agents is a negotiation. Using this proactive strategy at the very beginning amplifies our chances to attract more buyers, create more showings, and drive competition.

Regardless of whether your home receives one offer or multiple, we then skillfully negotiate to position you to receive the most favorable terms and highest possible price.

ROXY REALTY

how the plan played out

When we sold our home, her team was amazing, and her system for managing all the details of preparing the home, making strategic improvements, prepping for staging… everything was incredibly smooth and informative. We had total transparency into everything that was done, all perfectly organized.